Returning to InterOcio for the second year in a row gave us something more valuable than visibility, it gave us confirmation.
Twelve months ago, most visitors were discovering TOSSIT for the first time. This year, many of them came back.
But not out of curiosity. They came back to expand.
From First Contact to Real Adoption
Families who played TOSSIT last year returned with a clear intention: to add new mats, new accessories, new darts, to build on what they had already started.
This is not transactional behavior. This is what happens when a product becomes part of how people spend time together.
It’s the difference between selling a game and building a community around play.
A Market in Construction
Spain is still an early-stage market for TOSSIT.
We are not everywhere yet — and that’s by design.
We are building presence step by step:
- Fair by fair
- City by city
- Family by family
At InterOcio, we also met retailers who immediately understood the opportunity. Not casual interest, but focused conversations. People who saw the gap in a market where interactive, screen-free play is still underdeveloped.
That kind of signal matters.
The Product Speaks for Itself
One pattern keeps repeating itself across every country: When people try TOSSIT, they understand it instantly.
No long explanation. No tutorial video. Just put the product in their hands.
A child throws once. A parent joins two minutes later. And suddenly, a group is playing together. Naturally, without screens.
That moment is the product.
Building With the Right Partners
A big part of this progress comes from strong local execution.
Special thanks to BTBOX, our distributor in Spain, for driving growth on the ground and helping us establish a real presence in the market.
International expansion doesn’t happen from a distance.
It happens through partners who activate, demonstrate, and build locally.
What Comes Next
InterOcio confirmed something we already believed:
When you combine physical play, simple mechanics, and real human interaction, adoption follows.
Spain is just getting started.
We’ll keep showing up.
Keep activating.
Keep building.
See you next year in Madrid (and likely before that).
